digital marketing on Cansulta's Insights blog

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Effective Digital Marketing for Specialty Brands

Content marketing is about building brand loyalty so you’ll be the first thing the prospect considers when ready to become an active buyer. ...
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Category: Marketing, Strategy

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Author: CANSULTA (144)

September 15, 2023

How to Fail at Digital Marketing

The goal of marketing isn’t people seeing or even knowing your brand; the goal of marketing is getting potential customers into your sales ecosystem....
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Category: Marketing, Strategy

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Author: CANSULTA (144)

July 31, 2023

7 Essential Tips on Marketing In A Downturn

Every business and industry is different, but there are universal strategies that can help your business stay relevant during a downturn. ...
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Category: Marketing, Strategy, Tips

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Author: CANSULTA (144)

January 11, 2023

The Imperative of a Brand Story

How, amid overwhelming competition for consumers' attention, do we get our message through? The answer isn't found in modern marketing hacks; it's in history's most effective & efficient means of communication: a story....
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Category: Marketing

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Author: John Trainor (1)

August 9, 2021