FOR IMMEDIATE RELEASE
Toronto, Ontario — October 30, 2024 — Cansulta is thrilled to announce that its founder and CEO, Alexandra Kapelos-Peters, has been named a 2024 Canada’s Most Powerful Women: Top 100 Award Winner by the Women’s Executive Network (WXN).
Selected in the esteemed Compass Rose Entrepreneurs category, Alexandra is recognized for her innovative approach in reshaping the consulting industry to make expert advisory services more accessible and flexible for small and medium-sized businesses (SMBs) across North America.
The WXN Top 100 Awards honor Canada’s boldest and most influential women leaders, showcasing their contributions across diverse industries and sectors. This year’s winners will be celebrated at WXN’s prestigious 22nd annual Top 100 Awards Gala on November 27 at Toronto’s Fairmont Royal York, a vibrant event bringing together industry leaders and influencers from across the country.
“Embodying Bold Vision and Innovation”
This year’s theme, Be Bold, resonates with Alexandra’s journey in challenging the norms of the consulting industry. With a deep commitment to breaking down barriers, Alexandra has redefined traditional consulting to address the needs of those who often go overlooked: small businesses, emerging consultants, and underrepresented voices. Her bold vision has created a platform that empowers SMBs with on-demand access to high-caliber experts—something that was previously the exclusive domain of larger corporations. By blending technology with strategic business innovation, Alexandra has set a new benchmark for what accessible, impact-driven consulting looks like.
“Being acknowledged as one of Canada’s Most Powerful Women is an incredible honor that I share with the entire Cansulta team,” Alexandra said. “Our mission is to make top-tier consulting accessible to businesses of all sizes, especially SMBs, who often lack the resources for traditional consulting models. This award is a testament to our shared commitment to transforming the consulting landscape, fostering innovation, and delivering real value to our clients.”
Since founding Cansulta in 2020, Alexandra has driven a vision to modernize consulting for the digital era. By building a marketplace that connects clients to a diverse network of over 175 vetted consultants, Alexandra ensures that expert advisory support is available on demand. This includes specialized services in areas from operations and marketing to technology and sustainability. Through its innovative membership and support programs, such as the recently launched “Business 360” line of business assessments and the “CANpus” training platform for aspiring consultants, Cansulta continues to redefine what’s possible in the consulting industry.
“Championing the Underdog and Defying Convention”
As a fierce advocate for diversity and equity, Alexandra exemplifies resilience and courage, particularly in uplifting the voices of those historically underestimated or underrepresented. She champions the promotion of consultants from diverse backgrounds, offering a space for those from non-traditional or unconventional paths to excel. From supporting young professionals and recent graduates in their early careers to empowering consultants from diverse ethnic and cultural backgrounds, Alexandra’s leadership extends beyond business growth—she is actively paving the way for a more inclusive future in consulting. Her dedication to this mission has positioned Cansulta as a vibrant, supportive community where resilience is celebrated, and every consultant can thrive.
Under Alexandra’s leadership, Cansulta has also championed initiatives for community impact and diversity, equity, and inclusion (DEI). Alexandra’s commitment to inclusive hiring and the support of young and diverse talent is evident in Cansulta’s partnerships with educational institutions, including Humber Polytechnic and George Brown College, as well as community agencies that connect recent immigrants and underrepresented individuals with meaningful career opportunities, such as Fred Victor and the DSB CALC Career Connection program.
Michele Davies, Cansulta’s Chief Operating Officer, said, “Alexandra’s bold vision and dedication to community impact have made Cansulta a unique force in the consulting industry. She leads with integrity, innovation, and a deep commitment to providing accessible, affordable, and impactful consulting services to organizations of all sizes.”
The recognition in the Compass Rose Entrepreneurs category highlights not only Alexandra’s impact as an entrepreneurial leader but also her role as a mentor and advocate for accessible expertise in a constantly evolving business landscape. This honor aligns with WXN’s 2024 theme, Be Bold, celebrating the strength and courage it takes to innovate, inspire, and break boundaries.
For more information about Alexandra’s work and the Cansulta journey, please visit cansulta.com or follow Cansulta on LinkedIn.
About Cansulta
Founded in 2020, Cansulta is an award-winning e-commerce consulting platform designed to make expert business guidance accessible and affordable for organizations of all sizes. Through its self-service digital marketplace, Cansulta connects clients with a curated roster of professional consultants offering expertise across a wide range of industries and fields. Cansulta’s unique model combines accessible on-demand consulting with flexible pricing structures, fostering a dynamic ecosystem of expert talent committed to delivering real impact for its clients.
For more information, visit www.cansulta.com.
Media Contact: press@cansulta.com
About WXN
WXN is North America’s #1 and only organization that meaningfully propels and celebrates the advancement of professional women at all levels, in all sectors, and of all ages.
In this one-of-a-kind community, the bold women of WXN multiply their influence and impact by inspiring each other to be bold explorers on their epic journeys. It’s a rich and diverse ecosystem where professional development, networking, thought leadership, belonging, and celebration take center stage.
Learn more at wxnetwork.com
