Description
A strategic session to create a content marketing plan, including a content calendar and best practices for content development, storytelling, and audience engagement.
Scope:
- Review of existing business goals, processes, and content marketing efforts in a deep-dive strategy session
- Development of a content strategy and calendar
Deliverables:
- 90-minute deep-dive session
- Content marketing strategy document
- 3-month content calendar
- 60-minute follow-up session
Timing:
- 10 business days
Assumptions:
- Client provides current content assets and analytics