Description
Whether you have a particular blog/vlog topic in mind or wish to develop an entire thought leadership program (price upon request), my proven, practiced and ultra-efficient journalistic method will identify and craft the perfect ‘hook’ and strategic content for your intended audience. This high value offering includes a LI post intro and two tweets so you can merchandise your content across your business and social channels with maximum impact.
SCOPE:
- Review of background materials (as provided by Client) and/or independent research
- Consultant will guide a 45-60 minute brainstorm/interview session with thought leader to determine topic, angle and key editorial points
- Emails, informal calls and brain-pickings as needed
DELIVERABLES/OUTPUTS: polished draft for review (300 – 400 words). ONE LinkedIn Introduction and TWO tweets (or equivalent); Up to TWO revisions based on consolidated feedback.
TIMING: 3-7 days from initial meeting
ASSUMPTIONS:
- Includes up to TWO rounds of revisions based on Client’s consolidated feedback
- Client will provide constructive feedback and guidance in reviews
- Client will review & accept Deliverables within 5 business days of final submission
- Out-of-scope or additional requests will require a separate Engagement