Description
A Product-Market Fit Analysis is not a competitor analysis but a product-specific look at current product state and the state of the market that Client desires to purchase it. Preferences, philosophies, economic behavior habits, etc. may be explored at Client request.
SCOPE:
- Consultant will review Client’s product of interest for its features and comparison to similar and dissimilar products widely available in Client’s chosen commercial geographies.
- Consultant will develop a Product Analysis report with findings and key recommendations.
- Includes 1 or 2 live meetings/collaborative working sessions of 120 minutes (if 1) or 60 minutes (if 2).
DELIVERABLES/OUTPUTS:
- Key Findings and Recommendations presentation (MS PowerPoint exported into PDF, 1-5 slides)
- Accompanying MS Excel source data file.
TIMING:
- This work typically requires 3-4 weeks to complete. A specific timeframe for execution will be agreed between Client and Consultant after purchase.
ASSUMPTIONS
- Includes up to 2 rounds of revisions based on Client feedback.
- Client will provide constructive feedback and guidance in reviews of meeting proceedings and for project deliverables.
- Client will review & accept Deliverables with 5 days of final submission.
- Client will provide relevant source materials & data, licensed, company and brand assets & guidelines, etc.
- Out-of-scope or additional requests will require a separate Engagement.
