Graeme B.
Business Planning and Brand Management
We work together to assure your growth and success
We work together to assure your growth and success
Over the years, having had the pleasure of working with many great people spread across numerous exciting industries, together we’ve taken a great idea, or two, and based on a solid foundation of business principles (and proprietary assets) successfully rolled out a new venture, set to grow and set to compete.
In doing so, we also align ourselves with the vision and mission of the company, as well as the various attributes that each of the stakeholders hold near and dear to their hearts, which are then consistently communicated both internally and externally, whether online, at a conference or in a press release.
Upon legalization in Canada, I have enjoyed working with people who recognize the opportunity to create, brand and sell cannabis-related products.
The first step is to listen and understand where the founder intends to have his or her company fit within a very competitive landscape and then, as a team, begin to deliver the necessary components, leading effectively to the successful launch within the specified market.
While helping entrepreneurs develop and launch their businesses, and advising people seeking new opportunities within emerging industries, along the way, my main objective has always been to assure the success of each respective venture, keeping in mind the various stages of The Business Life Cycle, not to mention each partners’ Exit Strategy.
Career History
Upon legalization in Canada, I have enjoyed working with people who recognize the opportunity to create, brand and sell cannabis-related products.
The first step is to listen and understand where the founder intends to have his or her company fit within a very competitive landscape and then, as a team, begin to deliver the necessary components, leading effectively to the successful launch within the specified market.
While helping entrepreneurs develop and launch their businesses, and advising people seeking new opportunities within emerging industries, along the way, my main objective has always been to assure the success of each respective venture, keeping in mind the various stages of The Business Life Cycle, not to mention each partners’ Exit Strategy.
Career History
Marketing, and successfully reaching your targeted audience with a defined message, is really an equation of determining and allocating a finite budget over time, which may or may not include a...
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A big piece of the holistic approach to getting out of the gate and launching a successful business is generating an important document that defines an array of critical elements, emanating fro...
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Be assured, not everyone needs a business plan that is 100 pages long, but if you have a great idea then you simply need a document - roughly 20 pages long - that explains what it is you intend...
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Graeme really takes the time to understand the problem set each unique customer has in order to design tailored action plans that can be implemented to achieve short and long term business goals. He has a keen insight into market trends and aptly positions products and services to meet emerging market demands. I would highly recommend Graeme to any business looking to establish or expand their brand. He is an upstanding gentleman and an astute business advisor.
Graeme has proven to be a reliable and enthusiastic business leader. He has proven with a number of his past ventures, including Talkin Fight, an ability to take a business concept from idea to reality with considerable attention paid to detail and execution. He is confident in his strengths and humble enough to be aware of weaknesses, which would be of considerable value as a consultant or advisor to a business.
I have known and worked with Graeme since the early 90's. He has always exhibited great skill in seeing the potential in businesses, no matter what stage they are in. In several past examples I was privy to, he has effectively scaled up plans from napkin to spreadsheet to operations, and presented a high vision of the business to management and investors.
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Edd S –
I would unreservedly recommend Graeme as knowledgeable, professional, and honest. Straightforward and personable, yet always focused on the project...and Graeme and I have worked on a few in the last 3 decades! Graeme's management style gives clear direction, but allows the person completing the task room to learn. He has managed diverse staff in often hectic projects/deadlines, and always exceeded expectations - giving credit to the people who accomplished the task. The smartest decision any company could make, would be hiring Graeme Boyce to lead their team.